A Beautiful Piece of Copywriting
This ad from Bill Force, Senior Copywriting at EURO RSCG, is featured over at moderncopywriter.com. It’s a beautiful piece of copywriting. And it makes me want to own a Rolex…but I’ll have to stick with manufacturing the same emotions when I check my FOSSIL watch, which also reminds me when I’m running late for a meeting but, unlike the Rolex, then reminds me that I won’t own my company much longer if I’m late.
